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Outcome Studio Podcast - Marketing & B2B Technology Talk

Helping traditionally-minded sales and marketing pros become relevant by demystifying trending digital approaches. Why? To build stronger customer relationships. We also help curious, non-technical people talk the talk in B2B information tech and software.

Hosted by Aaron Abodeely, a curious tech marketer and sales leader, who had a breakthrough when he learned about how tracking pixels, marketing automation, and simple video communications actually augment human interaction with potential customers and users, not detract from it.

Nov 13, 2018

Show highlights:

  • 02:45 - Intro to Syed Tasin Ahmed, how meeting Les Brown recently affected Syed's life, his outlook on helping the world by teaching code
  • 10:15 - About Bright Path Technology, and Syed's background with software development starting at the age of 14 years old after immigrating from Bangladesh. How he is helping students with his courses
  • 21:15 - Syed making better software products for users, his background with enterprise software applications and the ROI of using data to make changes
  • 29:00 - Digital transformation and changes with technology skill sets and domain knowledge. Needs moving towards heavy IT and software product automation based on user data
  • 33:00 - The future and improving software via AI and machine learning with user data, but doing so ethically. Non-technical people providing best suggestions, closing remarks